The Financials section explains how Hundredjack sustains and grows its business model.
It outlines our revenue streams, cost structure, and scaling logic, while connecting them to the seed funding ask (€400–500k).
This section does not provide granular investor spreadsheets (those live in internal models). Instead, it demonstrates how money flows through the ecosystem, why €500k is sufficient to launch, and when the business starts generating returns.
Product Commissions (Primary)
A commission of 20–30% is applied to every order (mouthguards, grillz, future products).
Commission covers platform usage + marketing, packaging, logistics, and support.
Scales directly with adoption: the more patients, dentists, and labs onboard, the more revenue grows.
Dentra Extensions (Recurring SaaS Upsell)
Base Dentra included; advanced extensions monetized (€49–199/month).
Examples: database integrations, multi-channel communication, custom knowledge bases.
Creates predictable recurring revenue from clinics.
Hundredjack Labs (B2B Fees)
Onboarding and training fees (€2–5k per lab).
Annual certification and audit fees (€1–2k/year).
Adds stability while enforcing quality standards.
Future Representatives (B2B Channel)
Subscription + commission model for verified sales reps.
New revenue stream without undermining dentist-first distribution.
Fixed Costs
SaaS hosting, AI infrastructure, development tools.
Small internal team (tech, compliance, marketing, ops).
Brand building (design, campaigns, content).
Variable Costs
Packaging, logistics, and customer support (scale with orders).
Marketing campaigns and influencer partnerships.
Lab audits and certifications.
Strategic Investments (covered by seed round)
Product development (configurators, SaaS backend, QA).
Regulatory compliance (GDPR, CE-lite, ISO-lite).
Market entry (marketing campaigns, dentist onboarding, partnerships).
Dentists onboarded: ~100.
Orders: ~2,500 (70% mouthguards, 30% grillz).
GMV: ~€1.2M.
Revenue Breakdown
Commissions: ~€312.5k.
Dentra SaaS extensions: ~€120k.
Lab certifications: ~€20k.
Total Year 1 Revenue = ~€452k.
The seed round enables:
Tech hires (frontend, backend, QA) → 40%.
Compliance (GDPR + CE-lite) → 20%.
Marketing campaigns (Punch Test, Who You Are) → 25%.
Operations & Support (ops coordinator, tools, travel) → 10%.
Buffer → 5%.
This provides ~18 months runway to complete the platform, certify operations, and execute go-to-market.
Volume-Driven Growth → commissions scale automatically with adoption. Every new dentist or lab increases throughput.
Recurring Base Revenue → Dentra extensions and lab certifications provide predictable recurring income, stabilizing revenue even in low-demand cycles.
Brand Flywheel → Consumer marketing drives patients → patients create demand for dentists → dentists onboard labs → ecosystem grows → more revenue reinvested into marketing.
Break-Even Path → With ~10,000 orders in Year 2 and €1.4M revenue, Hundredjack reaches break-even. By Year 3, EU expansion pushes revenue toward €3–4M.
Launch Readiness: ~80% platform complete; requires targeted €500k investment to finalize tech, compliance, and launch.
Lean Operations: Early team deliberately small, automation reduces overhead.
Scalable Margins: Commission model + SaaS extensions ensure margins expand with volume.
⚡ Brutal but clear:
€500k in = platform completion + compliance + campaigns.
€450k out in Year 1 revenue, scaling 3× in Year 2.
By Year 3 → profitable, defensible, and expansion-ready.